Dr. Simpson
329 Leonhard
tws8@psu.edu
814-863-7136
Office Hours:
T.B.A.
Ever looked inside a Kodak single-use camera?
How much commonality exists between products in each family of products?
How does that compare with what competitors are doing?
Today's highly competitive and volatile marketplace is reshaping the way many companies do business as rapid innovation and mass customization offer a new form of competitive advantage. In response, companies like Sony, Black & Decker, and Kodak have successfully implemented strategies to design and develop an entire family of products to satisfy a wide variety of customer requirements.
How can a company design and develop an effective product family?
Come explore the answers to these and similar questions in ME/IE 579: Designing Product Families. To learn more about the course, follow these links: